Launch Excellence: Episode 8 | Patient Engagement and Support Services
The IQVIA Podcast - A podcast by IQVIA
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In episode 8, IQVIA EMEA Thought Leaderships’ lead on patient engagement, Meike Madelung, joins the podcast to talk about why patient engagement and support services (PES) are important for launch. Hear examples of how PES can benefit patients, healthcare systems, and pharma companies striving for launch success.
