Ditch Fear Tactics—Here’s How to Market with Positivity

Let’s get real for a moment—how often do we see marketing that leans on fear, pressure, and scare tactics? It’s all about the “buy now or else” vibes. But what if there’s a better way? In this episode, I’m flipping the script and diving into possibility marketing—an approach that inspires action by showcasing what’s possible for your audience. I’ll share my personal story (including some cringe-worthy moments with cayenne water cleanses—spoiler alert: don’t do it!) and how shifting from fear-...