204 - Selling SEO Part 2: How to Sell SEO as a Recurring Service with Lindsay Halsey

In part 2 of our mini series on Selling SEO, co-founder of Pathfinder SEO Lindsay Halsey joins us to share the ins and outs of how to sell SEO as a recurring revenue stream and how to scale up to monthly retainers that are billed at several thousand dollars per month.In This Episode00:00 - Introduction03:31 - Greeting to Lindsay06:13 - Perfect world start09:45 - Know the scenario10:33 - Helping designers sell14:43 - Packaging15:59 - Audit or Assessment18:38 - SEO foundation22:33 - When to add-on26:26 - Freedom of SEO31:18 - Amount of depth to go34:55 - How to price37:28 - Changing prices43:59 - Plan differentiator47:36 - Industry roles53:45 - Publishing for clients56:44 - SEO Maintenance1:01:31 - Getting results1:06:49 - Resources to startGet all links, resources and show notes at:https://joshhall.co/204Early access to my new course "Scale Your Way" is open now!!Go to joshhall.co/scale for your special early access offer 🎉Join Web Designer Pro™ before we hit the 250 member cap!https://joshhall.co/pro