304 - How to Name your Business, Personal Brand or Services with Alexandra Watkins

CEO of eatmywords.com Alexandra Watkins (whose claim to fame is naming Wendy’s Baconator) along with other notable brands shares how you as a web designer can create a brand, theme and name for your business that stands out and passes the “smile and scratch” test. In This Episode 00:00 - Naming Your Business and Brand 13:28 - Brand Themes and Multiple Asset Management 22:44 - Naming Brands and Niche Businesses 29:53 - Importance of Naming in Business 40:25 - Product Naming and Brand Theme 5...