Influencer Arielle Charnas’s Fashion Fail
The Journal. - A podcast by The Wall Street Journal & Gimlet
![](https://is1-ssl.mzstatic.com/image/thumb/Podcasts126/v4/ed/84/13/ed8413b4-bcbc-4aa8-7aae-a523a386ab88/mza_7985531849811191870.jpg/300x300bb-75.jpg)
Arielle Charnas is a fashion blogger turned influencer with over 1 million Instagram followers. In 2020, she launched her clothing brand Something Navy with about $10 million from investors. She hoped to turn it into a $100 million venture. That’s not what happened. WSJ’s Chavie Lieber and Sara O’Brien report on a cautionary tale for influencer brands. Further Reading: - Investors Poured Millions Into Her Fashion Brand. Then It All Fell Apart. - Her Brand Had $100 Million Ambitions. Now It’s Being Sold in a Fire Sale. Further Listening: - Shein Took Over Fast Fashion. Then Came the Backlash. Learn more about your ad choices. Visit megaphone.fm/adchoices