The Price of Dating Apps

How much are you willing to pay for love? Dating apps are asking users to pay more for features and access to matches as a way to counter slowing growth. WSJ's Heard on the Street columnist Laura Forman talks about the pressure on Match Group, the company behind some of the most popular dating apps. Further Reading and Watching: - The Price Is Wrong In Online Dating  - Why Our Love Affair With Tinder Might Never Quite End  - Online Dating Is Great—for Investors. For Customers, It’s Complicated.  Learn more about your ad choices. Visit megaphone.fm/adchoices