009 From Fearful of ads to a 6 figure membership - with Allison Hollinger

The Launch Lab Podcast - A podcast by Liz Melville - Thursdays

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Encore! I’m bringing back an episode of the Ads That Convert podcast that is likely to inspire you to begin using Facebook ads in your next launch! Imagine feeling scared and worried about running Facebook ads only to find yourself spending five figures on ads, and generating $10,000 per month in recurring revenue less than 12 months later! That's exactly what healthy recipe creator, and founder of Plan To Nourish, Allison Hollinger did. When she first started using facebook ads, she was cautious and worried about what might happen. She was scared to take the risk. But once she set her first ad spend budget, got her feet wet, tested things and tried again, the results were massive, and she quickly became a believer in using Facebook ads! In this episode of The Launch Lab Podcast, Allison and I are discussing her strategies, what she learned from Ads On Fire, how she applied it, and what happened as a result of her dedication, commitment and enjoyment of using ads in her launches! Tune in and be inspired to run your own mega successful launch!   [6:00] Getting to know a little bit about Allison and the meal prepping business that led to a 6 figure membership. [8:00] Why was Allison so fearful of running ads, and what changed her opinion on them? [13:30] Allison’s key takeaways from the Ads on Fire course, and how it gave her the confidence to run her own ads successfully  [18:30] How and why Allison increased her ad budget from a couple of hundred dollars on her first launch.....to a couple of thousand dollars for her second. [26:00] From $0 to $10,000 recurring revenue in 10 months. How did that happen? Register for my brand new ads training!  https://lizmelville.com/training   Check out the original Ads That Convert Ep 59 https://lizmelville.com/059   Join the Facebook Community https://lizmelville.com/group To help out the show: Subscribe and leave an honest review on iTunes. I read each one personally and would love to give you a shout out on the show! I love your feedback!