Curious Follower to Loyal Customers with Kayla Ybanez
I'll Make This Brief - A podcast by Lauren Boyd

Relationships are the heart of good business! In this episode, we are excited to learn from Kayla Ybanes! Kayla is an Instagram and business strategist helping entrepreneurs build relationship-based businesses. Kayla breaks down how to build relationships and your potential leads in a genuine way! Tune in for how to ditch the spammy “Hey girl” messages in the Dm’s, so you can truly connect with your audience, potential clients, and customers. 01:30 What has your journey into entrepreneurship looked like? 02:40 Is it your experience with your daughter being sick that has led to how you interact with other women? 04:00 How can we reach out to potential customers without dropping spammy copy-paste “Hey girl” messages in their DM’s? 07:15 Do you think there is a ratio of how much we should serve before you should sell? 09:10 Do you initiate conversations differently with cold leads vs referrals? 10:40 Do you follow everyone back on social media to grow your connections for your business or are you selective about who you follow? 14:15 What tips and network marketing strategies apply to entrepreneurs using affiliate marketing? 16:20 What is one thing that has inspired you to find alignment with your purpose? Follow along with Kayla on Instagram: @kaylaybanez ……………………………………….. Work with Lauren Boyd: https://www.guidemybusiness.co/book-a-consultation Connect with Lauren on Instagram: @thelaurenboyd https://www.instagram.com/thelaurenboyd/ Join the “Guide My Community” Facebook Group: https://www.facebook.com/groups/guidemycommunity