How "Page Advocacy" is the NEW Way for Company Pages to Grow on LinkedIn
The LinkedIn™ Branding Show - A podcast by Michelle B Griffin and Michelle J Raymond (#MichelleSquared) - Thursdays
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IN THIS EPISODE: Michelle J Raymond introduces her new concept and framework of "page advocacy" for company pages to empower employees and teams to grow on LinkedIn and beyond. It's a new twist and "bring everyone together" approach using The Power of Two to grow the brand, culture and hiring, sales, marketing and more. OUR BOOK: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth, is available on Amazon in Kindle, paperback, and hardcover editions: https://mybook.to/The_LinkedIn_Branding_Book (Plus bonus Brand Squared Workbook, 50-page actionable bonus with your book purchase.) THE BACKSTORY: Michelle B. Griffin and Michelle J. Raymond met on LinkedIn™️ through the power of commenting in December 2020. Together, they have supported each other with complimentary yet different strengths to rise up and stand out on LinkedIn™️ with their personal and business branding businesses. Both quickly realized that the “Power of Two” as #MichelleSquared was a force for good that would propel success more than what was possible on their own. Learn and sign up as a member at https://MichelleSquared.com Follow The LinkedIn Branding Community Page for exclusive news, updates, and announcements. ABOUT US: Michelle B. Griffin is an international personal branding & PR strategist, speaker and author who has devoted her career to connecting people, growing communities, and building brands. As the founder of Standout Women, Michelle teaches female experts and entrepreneurs to position, brand and publicize their brilliance into thought leadership for next-level opportunities, profit and impact. She is a public speaker, podcast guest, and host of Standout Women℠ LIVE show and a top-ranked personal branding podcast by Feedspot. LinkedIn: https://www.linkedin.com/in/michellebgriffin/ Website: https://michellebgriffin.com Join Michelle's free LinkedIn Personal Branding Community, The P.Y.O.T.Community Michelle J. Raymond is a globally recognized LinkedIn™️ Company Pages and Business Growth Strategist expert. Through her company, B2B Growth Co, she shares her 15+ years of sales and almost 10 years of B2B social selling on LinkedIn™️ experience to help small business owners stand out and attract opportunities to grow their businesses. LinkedIn: https://www.linkedin.com/in/michellejraymond/ Website: https://b2bgrowthco.com/ For more tips, subscribe to Michelle's YouTube Channel: https://www.youtube.com/@MichelleJRaymond SUBMIT YOUR QUESTION Do you have a question for us to answer? We love sharing, supporting, and shouting you out. Simply DM both Michelles and submit your question for a future episode. LINKS Listen to Michelle J Raymond's Podcast on Page Advocacy Company Pages Episodes With Examples TRANSCRIPT The episode transcript is available to read here.