Product Marketing 101

The Marketing Brief - A podcast by Becca Grieb

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In episode 15 we are chatting with Jeff Gadway, Cofounder and Chief Strategy Officer at Galvanize Worldwide. Jeff is a driven marketer fueled by passion and curiosity. Jeff approaches marketing as storytelling and helps businesses to connect all the pieces (product, market, strategy, customer insight) together to tell the most simple, compelling stories that ultimately drive customer action. In today’s episode we are diving into a topic that Jeff has a lot of experience in - product marketing. We are starting from the beginning - what is product marketing and how can we develop solid strategies for our businesses? You can connect with Jeff Gadway on LinkedIn or Instagram @jeffgadway.