#185 How to Become a Digital Marketing Strategist

As service providers, we have to be aware of evolving needs of clients and the increasing demand for digital marketing strategists. I’ve been there myself - starting out as a virtual assistant and then making the transition to strategist. I have a background in PR and journalism and through working with multiple clients I gained valuable insights and expertise, recognizing patterns and strategies that apply to all kinds of online businesses.  It’s so important to understand the basics of marketing and the ability to see opportunities for growth and improvement. In this episode, I’m encouraging freelance virtual assistants to step into the role of a strategist, offering value-based services to confidently guide clients toward their business goals.  Tune in to learn more about Boosting your skills and confidence as you transition into a strategist role An exercise for thinking like a strategist Expanding your services and attracting higher-paying clients by offering strategy sessions Pricing your strategy sessions effectively so you’re compensated fairly for your expertise and time Streamlining your client onboarding process and establishing clear plans that will set you up for success “You're in a power position. You're working with different clients. You have a bold, ripe, golden opportunity to step up and offer strategy.”   I need your feedback! Take the Annual Unicorns Unite Podcast Listener Survey here. Sponsored by OSI Affiliate Software. A powerful tool that makes managing an affiliate program super easy. Track sales & handle commissions all in one user-friendly platform. It integrates right into your website, turning your customers and influencers into your very own brand ambassadors. Get an awesome 20% discount on any plan and start your free trial today with my referral link: getosi.com/emily  Links Mentioned in the Show Discover your digital marketing side hustle: Want to work from a laptop anywhere and decide your own schedule? Thinking about starting a digital marketing services business? Take this 2-min personality quiz to help you live a life on your own terms and discover what kind of freelance work best suits you. Take the quiz here! Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant Lab Instagram: @emilyreaganpr  Facebook: @emilyreaganpr   3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the...