#206 How to Support Course Creator Clients with Legal Protections with Lawyer Autumn Witt Boyd
The Marketing Freelancer: Unicorns Unite - A podcast by Emily Reagan | Digital Marketing Virtual Assistant - Tuesdays
An often overlooked part of the online business world: copyright and legal safeguards. Today we’re diving into legal protection for our clients who produce digital courses, memberships, and coaching programs. Sometimes they forget to do some of the most basic things. I cover some of this inside my signature program, the Unicorn Digital Marketing Assistant School, but we need to have a bigger conversation. My guest is lawyer Autumn Witt Boyd who has helped some big names like Amy Porterfield and Jasmine Star build, protect and scale their businesses. After spending the first 10 years of her career battling over copyrights and business issues in courtrooms across the U.S., Autumn left Big Law behind to start the AWB Firm in 2015 so she could spend her days helping entrepreneurs instead of fighting with other lawyers. Listen in to learn more about Potential legal pitfalls that online course creators should be aware of, especially when starting out The three stages of legal protection How course creators can prevent someone from signing up for their course and then stealing it Our experience with copycats and the impact of branding and personal expertise in differentiating oneself from imitators Effective ways to handle refund requests to ensure a fair and positive experience for customers The importance of solid contracts tailored to the specific needs of each business I love Autumn’s advice because you can apply what she teaches to your own service provider business. I see a lot of new VAs get stuck in this startup phase thinking about all the legal protections they need for themselves. Don't let the legal part stop you from taking action. Sponsored by Castmagic Castmagic is for podcast hosts, video streamers, or long form content creators that want to get more mileage out of their content. This AI tool makes it easy to instantly turn your long form unstructured content into ready-to-use copy for shownotes, highlight clips, summaries, blogs, social posts, newsletters, and more. Sign up with my affiliate link here. Links mentioned in the Show: Legal protection is essential to the foundation of a healthy, thriving business. Autumn has created an entire library of legal templates that are quick and easy to complete, AND they cost a fraction of working one-on-one with a lawyer. Use my affiliate link and load up your cart with everything you need here. Connect with Autumn Instagram: @awbfirm Facebook: AWB Firm - Law Office of Autumn Witt Boyd, PLLC Website: https://awbfirm.com/ Freebie: The AWB law firm exclusively works with online businesses, so they have a front seat to the latest trends, regulations, and potential pitfalls that coaches, creatives, service providers, and course creators need to know about. From text message marketing to knowing if you really need that trademark registration, you need the 2024 Legal Report: What Online Business Owners Need To Know To Stay Compliant and Protected....