#233 Designing Sales Pages that Convert with Samantha Burmeister

Funnel Series #9"Babe, where’s your call-to-action button? You’re never going to make a sale if people can’t click through and buy!" It’s a simple mistake, but one that can cost you big time. We’re digging into one of the most important elements of your funnel: the sales page and what makes it truly convert.My guest is Samantha Burmeister, a skilled Sales Copywriter and the owner of Nomad Copy Agency. Sam writes really freakin good copy for service providers, especially when they're launching a new product or brand. She also runs Copy On Demand, a done-with-you copywriting membership where every business she works with learns to write copy that sounds like them but converts better. Sam is sharing her expertise on creating high-converting sales pages and what to expect in 2025 for sales page design and copywriting.Listen to learn more about:How to avoid common mistakes like overusing pain points and "introducing" in sales page copyWhy the "8 and 80 rule" is essential for writing compelling sales copyHow to know when to hire a professional copywriter for your business and the ROI of doing soThe shift from pain-point marketing to transformation-focused marketing and how it impacts your audienceThe role of data analysis in understanding and improving your sales page conversion ratesTune in so you can also learn how to position yourself in the high-value marketing space. The closer you are to the sale, the more you can charge—this is why top copywriters charge $10k-$20k for high-converting pages!I need your feedback! Please take the Annual Unicorns Unite Podcast Listener Survey here.Sponsored by ActiveCampaign*: Save hours each day by automating your email marketing, allowing you to focus more on growing your business. With AI-powered automations that suggest, personalize, and validate your marketing campaigns, you can streamline your efforts and achieve greater results. Sign up for ActiveCampaign here* with my referral link Links Mentioned in the Show:Sign up for Samantha’s Copy On Demand Membership: Write copy that sounds like you – but converts better! Join here with my affiliate linkMy list of recommended Copywriting Books for Digital Marketing Assistants to skill up, provide better services, and charge more.Check out my blog: 5 Things I Wish I Knew About Copywriting ServicesListen to the Copywriting Series Playlist hereEpisode about legal compliance with testimonials with Lawyer Autumn Witt...