Unlocking Profitability: Embrace Advisory Services and Client-Centric Solutions with Simon Severino

Tom and Simon Severino, Founder and CEO of Strategy Sprints, delve into the evolving landscape of accounting services, focusing on the shift from traditional tax-based practices to advisory services. Simon shares his expertise in sales and marketing strategies for accounting firms. He emphasizes the importance of decoupling time from value, understanding client needs, and effectively packaging services. He also discusses the concept of Strategy Sprints, a structured approach to business growth, and highlights the necessity of a strong marketing presence.