028: Packy McCormick - How Much Are 30,000 Subscribers Worth?

Packy McCormick writes the popular newsletter Not Boring, which is all about strategy and investing, from big companies to small. Packy was the VP of experience at a company called Breather, but when he left that role to start another startup he ended up creating a blockbuster newsletter instead! Not Boring has grown to over 30,000 subscribers. Packy’s newsletter is generating fantastic revenue, and his business model is a little different from the paid subscriptions that are popular right now. He dives into all the specifics. If you’re curious just how much you can make from a 30,000-subscriber mailing list, don’t miss this episode!