How Trousdale Went From 0 to 1M Listeners in 1 Year Independently

Trousdale is a pop-folk trio born out of the USC's popular music program, consisting of band members Quinn D'Andrea, Georgia Greene and Lauren Jones. In this episode of the New Music Business, we discussed what their creation process entails, self-producing their last releases, as well as how they stayed productive during the pandemic and successfully embraced TikTok.4:00 Welcome5:00 The story behind their single “Do Re Mi”10:00 Self-producing their music11:40 The creation process for arranging vocals17:44 Engaging responses from listeners20:35 Why no music was released before 202021:43 Overcoming the pandemic28:39 The importance of self-care32:29 Release strategy as independent artists36:04 Creative partnership with their entire team42:38 Navigating TikTok56:45 TikTok trends1:03:00 Content batching days1:05:46 What’s next for Trousdale in 2022?1:08:08 Final questionSubscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy (use code NMB for 10% off): https://aristakeacademy.comWatch more discussions like this: https://www.youtube.com/playlist?list=PLc1Fatf4celK3kYoJ6FUdN7qtYSCvAAMYConnect with Ari’s Take:Website: https://aristake.comAcademy: https://aristakeacademy.comInstagram: https://www.instagram.com/aristake_/TikTok: https://www.tiktok.com/@aris.takeTwitter: https://twitter.com/ArisTakeYouTube: https://www.youtube.com/user/aristake1Facebook: https://www.facebook.com/aristake/Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandTwitter: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandFacebook: https://facebook.com/ariherstandConnect with Trousdale:Instagram: https://www.instagram.com/trousdalemusicTikTok: https://www.tiktok.com/@trousdalemusicLinkTree: https://linktr.ee/trousdalemusicbandFacebook: https://www.facebook.com/trousdalemusicYoutube channel: https://www.youtube.com/channel/UCSDILgezaZWbAIyf2zqcnaQVoyageLA Interview: http://voyagela.com/interview/daily-inspiration-meet-trousdale/Twitter: https://twitter.com/trousdalemusicEdited and mixed by Maxton HunterMusic by Brassroots DistrictProduced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.