The Path to the CMO with Cari Jaquet and Jamie Barnett
The Next CMO - A podcast by Planful - Thursdays

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In this episode, we speak to Cari Jaquet, the VP of marketing at BigPanda, and Jamie Barnett, investor and marketing advisor, about the path to the CMO office, the difference between a VP of marketing and a CMO, and they both share their advice to current and aspiring CMOs. About Cari JaquetCari, the VP of marketing at BigPanda, is a full-stack marketer with a track record of leading happy teams who build tight relationships with the field and deliver bottom line results for the business. Cari is responsible for cross-organizational strategy and development of marketing initiatives that support corporate goals and revenue targets. Prior to BigPanda, Cari has run marketing at several highly-successful tech companies including Rimini Street, Paxata, SAP, Hyperion/Oracle and Cisco. About Jamie BarnettJamie Barnett is an advisor, investor, and board member for high-technology startups. She has spent most of her career as a product and marketing leader in high-technology with a focus on artificial intelligence, cloud computing, and cybersecurity. She served as chief marketing officer for AppZen and Netskope, as well as chief customer officer at Scalyr. Jamie has a bachelors degree from U.C. Berkeley, an MBA from Stanford University, and is a Certified Information Systems Security Professional (CISSP). She also was an adjunct lecturer at University of San Francisco, where she taught Strategic Communications in the Executive MBA program. She is a die-hard Monty Python fan with a zest for movie lines, terrible puns, and practical jokes.Read Jamie's blog of best practices and marketing templates here: https://jamiecatherinebarnett.medium.com/ More about Plannuh here.More about The Next CMO podcast here.Join The Next CMO community here. Produced by PodForte