458: This Underrated but Still Wildly Effective Marketing Strategy - Secret Strategies Series #5

Welcome back to the final episode in my 2022 Secret Strategies where I tackle a strategy that seems to be overshadowed these days: email marketing.   Most people still have email on their phone, still scroll emails throughout the day, and your name being in their inbox will keep you at the top of their mind.  With the addition of social media, I honestly think people have truly lost sight of just how impactful email marketing can be.  Here’s what I know to be true - your email list is an asset.  If you have leads that open up your emails and consume what you send, you will never have to worry about your business. All you have to do is serve those people and solve their problems, and the sales will keep flowing.