SaaStr 457: Segment, 1Password, and Mediafly Share How to Build Your Ideal Customer Profile

The Official SaaStr Podcast: SaaS | Founders | Investors - A podcast by SaaStr - Fridays

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In this episode, get ready to learn from Carilu Dietrich, Advisor at 1Password, Isabelle Papoulias, CMO of Mediafly and VP of Product Marketing and Demand Gen, Katrina Wong of Segment on both the importance and effective tactics in building the ideal customer profile. Episode notes: https://www.saastr.com/saastr-podcast-457-and-video-building-your-ideal-customer-profile/ Full video: https://youtu.be/7dsouVBpYr8