Mike Roberts on Building a Human-Centered LinkedIn Digital Strategy
The Operational Excellence Show - A podcast by Leading Business Consultant Marianne Rutz
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In this episode, I’m joined by digital marketing guru and LinkedIn strategist Mike Roberts, the mastermind behind Making Digital Real. Mike’s also the talented producer and editor of OUR podcast! 🎙️ We dive deep into the evolving digital landscape, LinkedIn strategies, and the importance of staying human in an increasingly digital world. Mike shares how he’s turned LinkedIn into a powerful platform for meaningful connections and real business growth—no spammy bots or fake news here! 💡 Tune in to hear: How Mike found his niche in LinkedIn strategy. Why staying real and human on digital platforms is key. The game-changing power of newsletters on LinkedIn. How to build authentic, lasting connections without the sales pitch. REHUMANISATION This episode is packed with tips on making digital marketing real and effective, whether you’re a CEO or just getting started on LinkedIn. Plus, we share some behind-the-scenes insight into how Mike helps me run my own podcast and content strategy.