Katarina Graffman

The Oracle - A podcast by Ikea at H22

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As a doctor of cultural anthropology, author and lecturer who specializes in Consumer Culture and how media technology alters behaviour, she’s done extensive studies on people’s relationship with consumption and the different contexts that affect them.In this episode of the Oracle, Katarina talks about the need to move away from the information based approach we have today of tackling climate change, and bring more humanity into our solutions, so we can reach people in all the different contexts and cultures we find ourselves in.Written by: Katarina Graffman and Navid Bavey Produced by: Navid Bavey Sound design by: Viktor Bergdahl Executive producer: Sandra Charléz