103: Don't Confuse Your Ad Copy With Keywords

The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing - A podcast by Chris Schaeffer, Certified Google Ads Specialist - Mondays

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Welcome back to the PSP. This week Jason and Chris are tackling writing strategies for keywords and ad copy. Many people confuse the strategies used for writing quality keywords and the very different strategies used for writing stellar ad copy, so we will break down the differences and give you a game plan to tackle both successfully. Thanks for listening! PPC Resources - https://paidsearchpodcast.com/resources/ Chris Schaeffer - http://www.chrisschaeffer.com/ Rothman PPC - https://rot...