291: What Worked Awesome in Google Ads This Year

The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing - A podcast by Chris Schaeffer, Certified Google Ads Specialist - Mondays

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Please support our sponsors because they make the show possible!Get Opteo for free for two months - https://opteo.com/pspChris Schaeffer - https://www.chrisschaeffer.com/Jason Rothman - https://rothmanppc.com/Show Notes:A lot changed about how we use Google Ads in 2021, so in our final episode of the year, we're reviewing what strategies worked best for us, discussing some details of winning campaigns, and sharing our biggest concern for 2022. (7:21) Being fluent in “funnel” langu...