342: How to Lower Your Cost per Conversion - Part 1: Cost per Click
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing - A podcast by Chris Schaeffer, Certified Google Ads Specialist - Mondays
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Please support our sponsors because they make the show possible!Get Opteo for free for two months - https://opteo.com/pspJason Rothman - https://rothmanppc.com/Chris Schaeffer - https://www.chrisschaeffer.com/Show Notes:If you're already experiencing success in Google Ads, you may be wondering how you can now lower your cost per conversion. There are only two ways to do that - pay less per click and/or improve your conversion rate. In this episode, we are talking about one of those methods, h...