354: What Are Close Variant Keywords?

Please support our sponsors because they make the show possible! Get Opteo for free for two months - https://opteo.com/psp Jason Rothman - https://rothmanppc.com/ Chris Schaeffer - https://www.chrisschaeffer.com/ Link: https://support.google.com/google-ads/answer/9342105 Show Notes: You've probably noticed close variant keywords in your search terms reports, but what exactly are they? In this episode, we're digging into the six rules that allow a keyword to qualify as a close variant. We ...