From Invisible to Invaluable: Your Marketing Efforts and Growth Strategies
The Perfect RIA - A podcast by Matthew Jarvis, CFP® & Micah Shilanski, CFP®
Categories:
In this recap, Amber’s highlighting this week’s focus on marketing and growth. On Monday, Matt and Micah challenged the notion that flashy websites and graphics are the key to success. Instead, they emphasized the importance of substance and authenticity in marketing efforts. Learn why committing to a well-thought-out strategy for at least a year can yield significant results. On Thursday, Jamie discussed that for advisors in the growth stage, it’s all about being intentional with getting more clients and on niche development. Find out how defining your target audience precisely can set you apart in a crowded market and attract ideal clients. Jamie also shared innovative approaches to referral generation, including how to engage with clients in ways that naturally lead to referrals and educating centers of influence about your services. Resources in today's episode: - Episode Website - Not Bringing on New Clients? It’s Because You’re Playing Office [Episode 269]- How to Grow Your Practice