#131: Jeff Byers - Co-Founder, Momentous | Former NFL Player Building The Future of Human Performance

The Defense Department, 90% of NFL teams, and many high-level performers including Andrew Huberman use Momentous products.  Momentous offers high-quality nutritional and dietary supplements, researched and developed by leading scientific minds with rigorous quality control and independent third-party testing.  Jeff Byers played college football at USC and then spent several years in the NFL before diving into the business world head-first as an entrepreneur.  Chapters: (01:30) Thoughts on NIL & college sports (06:20) Transition from football to founder  (10:25) Marketing approach at Momentous (14:30) Building advisory/ambassador boards (16:30) Journey of Momentous (21:50) Niche vs. broad-scale consumer products  (25:05) $32M growth equity round  (28:00) Trends to watch . Jeff Byers: Momentous: https://www.livemomentous.com/ LinkedIn: https://www.linkedin.com/in/jeff-byers-06726331/ . Andrew Petcash: 🏠 Website: https://profluence.com 🐣 Twitter: https://twitter.com/andrewpetcash 💼 LinkedIn: https://www.linkedin.com/in/andrewpetcash/ Thanks for listening! Hit the “follow” button to stay updated on new podcasts.