S2 85. The Real Reason Your Podcast Isn't Attracting Dream Guests or Clients

Have you ever found yourself scouring the internet, questioning why your podcast isn’t growing, why you're not booking those dream guests, or why your listeners aren’t converting into devoted customers? It’s likely rooted in a content strategy that’s a little too safe. Sure, frameworks and best practices are important, but they aren’t the end-all. Sometimes, it’s necessary to dive into problems to effectively solve them—and that’s the essence of this episode’s topic.Let's work together to grow your podcast. Book your discovery call:https://bit.ly/PPodPartyChapters:00:00 Introduction: Why Your Podcast Isn't Growing00:28 Identifying Content Strategy Problems00:45 Taking Calculated Risks on Your Podcast01:29 Avoiding Repetitive Topics on Your Content Planner02:49 Diversifying Guest Selection To Grow Your Podcast05:36 Effective Content Strategy for Podcasters07:07 Collaborating with Other Hosts08:26 Improving Podcast Interview Techniques To Stand Out09:46 Connecting Products and Services11:24 Going In-Depth with Podcast Content Strategy14:18 Conclusion and Call to ActionBroadening Your Guest BaseAnother pitfall is inviting the same circle of guests repeatedly. While familiarity breeds comfort, it can also lead to a “clubby” atmosphere that may alienate listeners. Instead, seek out new voices that bring fresh perspectives, even if stepping out of your comfort zone feels daunting. An exception, of course, is recurring guests who consistently provide value and deliver fresh insights to your audience.Resources mentioned in this episode:For the full list of links, resources and show notes, please visit:https://www.thepodcastspace.com/podcast/the-real-reason-your-podcast-isnt-attracting-dream-guests-or-clientsSubscribe to the Podcast on Audio Platforms: https://bit.ly/3Y4bF2c Subscribe to our newsletter for more Podcast Tips: https://thepodcastspace.ck.page/32680fa82e 💸 Affiliate links:Captivate.fm (Best Podcast Hosting platform)- https://www.captivate.fm/signup?ref=thepodcastspaceRiverside.fm (Record high-quality interviews)- https://bit.ly/46C7A9EDescript (Edit a podcast as easily as a word doc) - https://get.descript.com/tpm8vv079uxfCustom Neon (Neon sign) - 10% OFF https://bit.ly/48G5Aiq use code THEPODCASTSPACE10 Kit (Newsletter Provider) - https://partners.convertkit.com/thepodcastspaceThis podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacyPodtrac - https://analytics.podtrac.com/privacy-policy-gdrp