8 Solutions To Fix An Amazon Campaign With Too Many Keywords

The PPC Den: Amazon PPC Advertising Mastery - A podcast by The PPC Den - Fridays

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In today’s episode, we’ll see the result of the case study we did on an actual client’s campaign with 6,000 keywords. Then, discover Clement’s methodological approach, like keyword extraction algorithms, removing duplicate keywords, relocating keywords, and more!  Tune in and find out how Clement achieved a satisfying result after three weeks!  We’ll see you in The PPC Den!  🦡 Highlights 00:00 Overview: How Clement strategized the 6,000-keyword campaign  01:24 Intro  02:35 FIFA 2022 effect - Clement’s raspy voice  04:29 Recap of the previous episode  08:09 Solution #1: Keyword extraction algorithms  11:27 Solution #2: Removing duplicate keywords  17:20 Solution #3: Relocating keywords: 80/20 rule  19:23 Solution #4: Using a spreadsheet: Bolt file activity  19:57 Solution #5: Researching fresh keywords  21:40 Solution #6: Using the Amazon N-gram Analysis Tool  23:40 Solution #7: Maintaining a reasonable budget  26:24 Solution #8: Making bids on the new keywords  31:16 Presenting the “Comparing Table.”  34:14 Clement’s takeaway from this experiment  35:33 How Clement managed the entire process  36:44 Outro  If you like what you hear, leave us a video review! We might share it on the show. https://www.videoask.com/flzfqx0jt  🦡 Resources & Links  The N-Gram Analysis Tool for Amazon Advertising | Ad Badger https://www.adbadger.com/amazon-ngram-analysis-tool/  Case Study: How Do I Fix An Amazon Campaign With 6,000 Keywords? [The PPC Den Podcast] https://youtu.be/5A7CL0dPzyw  Ad Badger’s Amazon SEO Guide Part 0: Master Keyword List [The PPC Den Podcast] https://youtu.be/ePXoiXqzUKo  How to Create Single Keyword Campaigns in 20 Seconds with Ad Badger (and why you should) https://youtu.be/9WtkBsNOgBo  Negative Keywords in Amazon PPC - The Complete Guide https://youtu.be/WCwqvO63DhQ  New Keyword Research Approach: Find New Keywords for Amazon PPC [PPC Den Podcast] https://youtu.be/-ItCqCFvqgo  What Do I Do When a Keyword Doesn’t Convert? [PPC Den Podcast #95] https://youtu.be/luAa14Xnw1Q  How to use Broad vs Phrase vs Exact - in Amazon PPC Ad Groups https://youtu.be/RaCPHBNO5no  What Are All the Amazon Keyword Categories? https://youtu.be/1YSA91OJ-o0  Getting Started with Ad Badger: The Positive Keyword Quick Attack https://youtu.be/y-VantJaafk  How One Keyword Can Apply to Multiple Products [PPC Den Podcast #94] https://youtu.be/sXEHl2yzdSE  Get our content library with a checklist that covers every nook and cranny of Amazon Marketing: https://www.adbadger.com/amazon-ppc-checklist/  🦡  Subscribe to our newsletter: https://www.adbadger.com/newsletter/  Look through all our show notes: https://www.adbadger.com/podcast Book a call to discuss Amazon PPC strategy: https://www.adbadger.com/product-tour/ -  Host and Executive Producer: Michael Erickson Facchin  Guest Co-Host: Clement Hynaux  Senior Producer: Nancy Lili Gonzalez  Video and Audio Editor: Pedro Moreno  Graphic Designer: Karolina Facchin  Podcast Coordinator: Myreen Garcia Sejalbo