Ad Badger’s Amazon SEO Guide Part 0: Master Keyword List
The PPC Den: Amazon PPC Advertising Mastery - A podcast by The PPC Den - Fridays

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It’s easy to get overwhelmed with Amazon keywords, especially with all of the tools available on the market. Steven Pope joined Michael to share a comprehensive view on how to build a Master Keyword list of the terms that are most impactful for YOU. Ad Badger is thrilled to offer actionable shortcuts in your SEO understanding in this special prequel edition of our now five-part SEO Mini-Series. We’ll see you in The PPC Den! Highlights 0:00 Intro– How to get hype 3:25 Amp Amazon SEO efforts in tandem with Amazon PPC 4:11 If PPC & SEO were animals, what would they be? 5:47 SEO phase 1-3 Re-cap 8:13 SEO Phase 0: What is an MKL? 14:29 How to grow sales on Amazon 16:50 How this relates to overall indexation 21:56 Additional actionable MKL tips 26:20 What columns to watch in ranking 28:02 Top two shortcuts: Text & Heavy PPC 30:06 Next Steven Pope & Michael episode will be… 33:44 Get on base. Please give The PPC Den a 5-star review and share with your friends if you like what you hear! Resources & Links My Amazon Guy Steven Pope’s LinkedIn Book: Breathe Book: Traction SEO Mini-Series Playlist Ad Badger’s Amazon SEO Guide Part 1: Getting Started Ad Badger’s Amazon SEO Guide Part 2: The Midgame Ad Badger’s Amazon SEO Guide Part 3: Into the Strike Zone Ad Badger’s Amazon SEO Guide Part 4: Combining PPC and SEO Who to Hire for Your Amazon Growth Team Maximizing Your Search Term Use with Amazon SEO The Importance of Indexation for Amazon PPC How to do Keyword Research for Amazon PPC Never miss the latest in Amazon PPC tips and best practices All our episodes and show notes Get a product tour of Ad Badger Host and Executive Producer: Michael Erickson Facchin Guest Co-Host: Steven Pope Senior Producer: Nancy Lili Gonzalez Video and Audio Editor: Pedro Moreno Graphic Designer: Emma Walker