AMZPPC70: Coronavirus (COVID-19) and Your Amazon PPC Campaigns

The world is facing uncertain times with the rise of coronavirus (COVID-19). In this episode, Mike and Stephen give you the tools to best manage your campaigns and interpret your data during this crisis. Should you worry about higher ACOS? Should you pause your campaigns? These questions, and more, are answered in today’s episode! To get the most out of this podcast, download our free placement bid calculator: https://adbadger.com/amazon-ppc-placement-bid-calculator We’ll see you in the Badger Den. Episode Highlights: 2:20 Intro 6:30 Introduction to the five metrics and timeframes for how to look at them 9:05 ACOS 13:50 Conversion Rates 23:22 Cost per Click 29:40 Revenue 33:45 Revenue per Click 40:12 Closing thoughts Links & Resources All our episodes and show notes are available at https://www.adbadger.com/podcast Have a question or suggestion for the show? Leave a Voicemail: adbadger.com/voicemail or 833-BADGERZ Podcast edited by James Ede: https://www.beheard.org.uk/ If you hire James, let him know we sent you!