Q4 Strategy for Amazon Advertising in 2021: How Do You Prepare? [AMZ PPC 147]
The PPC Den: Amazon PPC Advertising Mastery - A podcast by The PPC Den - Fridays

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Three different badgers grace us this week to offer 3 areas to edit your existing Amazon Advertising strategy to increase growth for Q4 in 2021. Things are very different with Amazon PPC this year-- inventory issues a-plenty and rising CPCs, to name a couple-- but we believe you’ll want to edit your budgets, bids, and marketing approach this holiday season. We’ll see you in The Badger Den! Highlights 0:00 Intro -- The more, the merrier 2:30 What’s different about Amazon PPC in Q4 2021? 9:25 Budgets and Bids 16:20 Remarketing 23:00 What to consider for your unique strategy/ approach 24:44 Outro - Our holiday wishlist If you like what you hear, please give The PPC Den a 5-star review and share with your friends! Resources & Links Ramping Up for Cyber Monday & Black Friday with Data Driven PPC Strategies Lower Rising CPC on Amazon Playlist Never miss the latest in Amazon PPC tips and best practices All our episodes and show notes are available at https://www.adbadger.com/podcast Get the Ad Badger App here: https://www.adbadger.com/ The most powerful toolset to manage, automate, and monitor your Amazon campaigns around the clock. - Host and Executive Producer: Michael Erickson Facchin Guest Co-Host: Ryan Hofacre, Michael Tejeda Senior Producer: Nancy Lili Gonzalez Video and Audio Editor: Pedro Moreno Graphic Designer: Emma Walker