Who to Hire for Your Amazon Growth Team [AMZ PPC # 140]

The most successful Amazon marketers think big-picture about their teams. Does your Amazon Growth Team contain these nine key players? In this week’s epic episode, Michael and Steven Pope take inspiration from Marvel Cinematic Universe to explain which superhero is the best metaphorical hire for each role that your business needs for perfect synergy. Note: While having Avengers knowledge is beneficial, we believe anyone should be able to understand the references. We linked to the Avenger’s Wiki page below to help with any confusion. We’ll see you in The Badger Den! Highlights 0:00 Intro - Who to hire for synergy 05:57 Who’s the Nick fury of your business? 07:54 Do you have someone overlooking marketing, finance, and operations? 10:11 Which super hero to hire to do your PPC 11:54 Which super hero to hire to do your SEO 17:39 Does your business hire for design, merchandising, optimizing? 18:16 Which super hero to hire for merchandising & branding 22:20 Which super hero to hire for optimizing/ A-B testing 28:27 Which super hero to hire to as your designer 34:14 Who to hire for your Amazon operations 34:43 Which super hero to hire for inventory management 40:39 Which super hero to hire to do customer service 42:50 Which super hero to hire to manage your finances 47:18 Which super hero to hire for catalog troubleshooting 50:00 Always be hiring - Avengers Assemble If you like what you hear, please give The PPC Den a 5-star review and share with your friends! Resources & Links Avengers Wiki Where to find Steven Pope, My Amazon Guy The masterpiece SEO collaboration course Org Chart for Avengers of Amazon The E-Myth Revisited: Why Most Small Business Don’t Work and What to Do About It Traction: A Startup Guide to Getting Customers PickFu App Who Not How: The Formula to Achieve Bigger Goals Through Accelerating Teamwork Never miss the latest in Amazon PPC tips and best practices All our show notes Get the Ad Badger App - Host and Executive Producer: Michael Erickson Facchin Guest Co-Host: Steven Pope Senior Producer: Nancy Lili Gonzalez Video and Audio Editor: Pedro Moreno Graphic Designer: Emma Walker