#49 Should you be using Personas?

During dinner, Alex and Christian had a discussion about personas and the common mistakes people do while working with them. They decided to continue this conversation in this episode and dive a bit deeper into the whole world of personas. 👉 Episode feedback survey ✍️   Table of content: 00:30 - Are personas the right way? 04:00 - Slicing personas instead of working with one 06:00 - Jobs to be done 07:30 - Understanding customer problems instead of assuming 13:10 - User vs. persona   ✩ Follow The Product Bakery Podcast ✩ 👨‍💻 Linkedin: Product Bakery 📸 Instagram: @productbakery 🐦 Twitter: @productbakery20 🌍 Website: https://www.product-bakery.com/