108. Evaluating and Troubleshooting a Failed Launch

Think it's always rainbows and daisies and perfectly executed promotions over here at ANHQ? Think again. In fact, we recently had a launch that did not perform as expected at all and I want to share with you the evaluation process we've gone through afterwards to troubleshoot and better prepare for the next one. In this MEATY episode, we're going to dive deep on: How we prepared for the launchWhat metrics we were looking at to know it wasn't workingHow we iterated and exactly what we pivot...