123. Should You Offer Payment Plans?

Has this happened to you? A potential client who would be perfect for your process says.... "I would be ready start IF you offered ______ payment plan." If it has happened to you, there was a moment of freeze-up where you quickly considered if you could/should/would offer that payment plan. Regardless of what you decided, that person probably didn't become a client, anyway. BUT WHY??? That's what we're getting to the bottom of in this episode, my friend. Specifically: My philosophy on ...