How to Drive Traffic Using Podcast Ads (with Benjamin Shapiro)
The Profitable Website: Digital Marketing Secrets For Small Business Success - A podcast by Wes McDowell
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Did you know that 54% of podcasts listeners say that they’re more likely to consider the brands they hear advertised on podcasts? Knowing that podcasts advertising can be as little as 10-50 bucks per show with additional premium fees for shows of high listenership, this made me realize that there’s a lot of money in Podcasting! Podcasts are a very powerful medium that people will engage for hours at a time — uninterrupted — which means people trust the information they’re getting from the show hosts… including your ad. I wanted to learn more about the topic and that’s why I asked Benjamin Shapiro, a podcast advertising expert, to give you a crash course on podcast ads. And if you follow my podcast, you know I’m big on facts and stats to back up what I’m teaching. The good news is, Benjamin follows the same principle and he shares a treasure trove of useful statistics and tactics to get you revved up for your next podcast ad campaign. So if you’ve ever wondered… 🎧 How do I get started with podcast ads? 🎧 What’s the best, most affordable done-for-you podcast ads platform out there? 🎧 What can I expect when it comes to ROI and investment? 🎧 How can I spy on my competitors to see what’s working? All these and more from this week’s exciting episode. So listen carefully! Because podcast ads really WORK! Check out more information about our special guest, Benjamin Shapiro here https://martechpod.com Sign up for my FREE video masterclass training “How to Create & Launch Your Own Profitable Client Generating Website”… save your seat here: https://wesmcdowell.com/training