Why Authentic Experience is the Key to Modern Branding with Lisa Holladay

In this episode, the focus is on authenticity and experience in branding. Lisa Holladay, Chief Experience Officer at Tiger 21 and a seasoned professional in luxury brands, discusses her journey working with prestigious names like The Ritz-Carlton, St. Regis, and Marriott International, as well as collaborations with companies like Mercedes-Benz USA. We explore the secrets of creating genuine brand connections and navigating the evolving landscape of modern branding. Lisa shares valuable insights into the future of branding, emphasizing the importance of genuine connections in a world seeking authenticity.