“I no longer need to ask my husband for money.” (Alexia Delarosa)

The Real Stuff with Lucie Fink - A podcast by Cloud10 and Clamor - Tuesdays

I'm so excited to be joined by social media star, Alexia Delarosa (@lex.delarosa), on this week's episode of the podcast. Lex considers herself a full-time stay-at-home mom but she has also found incredible success cultivating a following online as she shares glimpses into the beauty of motherhood and homemaking. Her journey from a simple bread-making video to becoming a viral sensation is a testament to the power of authenticity and humor in the content creation space. This isn't your average tale of a "trad wife" – it's an insightful look at how personal choices carve out unique family dynamics, with Alexia’s warm narrative leading the way. While Alexia and I bonded over the discomfort of being asked about our salaries on live television, she didn't shy away from discussing the often taboo topic of money, sharing her business’s revenue and how much she charges for brand partnerships. Finally, we waded through the evolving perceptions of gender roles and financial independence as she detailed the shift within her own marriage. She spoke candidly about the challenges of being a stay-at-home mom and a full-time content creator, juggling parenting and her professional life without losing sight of her needs and aspirations. Her story is a wonderful example for those balancing family and Internet fame, illustrating the changing landscape of digital media and gender expectations. Sponsors: Omaha Steaks - go to omahasteaks.com and use promo code LUCIE at checkout for exclusive savings on Father’s Day gift packages.  Storyworth - save $10 on your first purchase when you go to storyworth.com/REALSTUFF  00:00:00 - 00:04:52 intro 00:04:52 - 00:07:05 growing up 00:07:05 - 00:08:25 being categorized as a “trad wife” 00:08:25 - 00:11:22 the rise to social media fame 00:11:22 - 00:13:50 Lex’s signature head tilt 00:13:50 - 00:20:56 the negativity that comes with viral videos 00:20:56 - 00:21:58 Omaha Steaks 00:21:58 - 00:25:01 TikTok vs. Instagram 00:25:01 - 00:31:56 compensation  as a content creator 00:31:56 - 00:36:35 discomfort with talking about money 00:36:35 - 00:38:05 gross revenue in the past year 00:38:05 - 00:39:30 StoryWorth 00:39:30 - 00:43:12 being a SAHM, childcare, and homeschooling 00:43:12 - 00:53:51 division of labor and financial responsibilities 00:53:51 - 01:01:05 experience on The Tamron Hall Show 01:01:05 - 01:01:46 future goals 01:01:46 - 01:02:44 outro Watch this episode in video form on YouTube: https://www.youtube.com/playlist?list=PLjmevEcbh5h5FEX0pazPEtN86t7eb2OgX  To apply to be a guest on the show, visit luciefink.com/apply and send us your story.  I also want to extend a special thank you to East Love for the show's theme song, Rolling Stone.  Follow the show on Instagram: https://www.instagram.com/therealstuffpod  Find Lucie here:  Instagram: https://www.instagram.com/luciebfink/  TikTok: https://www.tiktok.com/Luciebfink  YouTube: https://www.youtube.com/luciebfink  Website: https://luciefink.com/  Produced by Cloud10 and Clamor.  Learn more about your ad choices. Visit megaphone.fm/adchoices