Episode 264: Accelerating Positive Change with Tommaso Di Giovanni

In today's episode I am delighted and honored to have Tommaso Di Giovanni VP of International Communications (Market Activation and Support). We talk about his first job. We talk about his having really great bosses at PMI which helped him become more and better, and how everyone needs that. We talk about how PMI is working to make sure all cigarettes are being replaced by better alternatives, and how it is a disruption of the core of the industry. We discuss how interesting trying to help public health is and the policies different countries have. We talk about how we got the gift of time from the pandemic. We also talk about how important it is to set realistic time goals, because while it is good to work quickly, creating unrealistic expectations can lead to people getting stuck. We talk about 3 things Tom has learned in his move: 1. If you want to truly mobilize an organization you need to show the way by example. 2. You are better off if you teach people how to fish, instead of giving them fish. 3. If you want to change entrenched opinions you need to embrace resilience and repetition. When you see positive change give it a chance.  Tom would like you to remember if you really want to do something, you can do it. Connect with him here: LinkedIn: https://www.linkedin.com/in/tommaso/?originalSubdomain=ch --- Support this podcast: https://podcasters.spotify.com/pod/show/the-reset-podcast/support