Product Design and Innovation with Dr. Jeffrey Marcus

The Resident Review - A podcast by Rose Trotta MD, Hannah Langdell MD, Rachel Hein MD, Heather Levites MD - Wednesdays

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In this episode, we discuss the importance of innovation in plastic surgery and product development. We explore Dr. Marcus' journey in developing the SMARTLock Hybrid MMF Device, and review the basics of product development, what separates a good idea from a good product, and the general process of bringing a product into the market.