The Rest Is...Startups & Starting Your Own Business

This week, Jacki and Lyle discuss a topic which is very close to their heart - starting your own business. In a wide-ranging and open conversation, both Jacki and Lyle open up on their own experience of the wild world of startups. Jacki talks through her journey from working in a startup business, and learning from her employer, to setting up her own company and watching it grow exponentially at a remarkable rate. She then outlines her passion for startups and small businesses, with Lyle agreeing that SMEs are very much the lifeblood of any economy. Jacki discusses the difference between working for a larger organisation and a startup business, and Lyle opens up on his own experience of setting up a theatre company and the parallels that can be drawn between that and a PR startup in terms of preparation, a solid business plan, and relationships with potential clients. Finally, our team discuss just how important it is for any new business owner to value what they provide and create, and how sometimes this can mean turning down opportunities if that sentiment isn't being reciprocated.Artwork by Daff KjellströmMusic by Lyle FultonGet in touch via [email protected] or [email protected] information at www.dimoso.com and www.therestispr.comFollow us on Twitter - @TheRestIsPR Hosted on Acast. See acast.com/privacy for more information.