Beauty Industry Insights and Retail Growth Strategies with Walmart's VP Creighton Kiper

Prepare to be mesmerized by Creighton Kiper, Vice President of Merchandising at Walmart for Beauty as he shares expert insights into the beauty industry's seismic shifts and strategies. This episode is an invitation to peek behind the curtain of Walmart's innovative approach to beauty in 2024, from cutting-edge cosmetics and hair care to the digital transformation propelled by the pandemic. You'll hear firsthand how agility and online engagement have reshaped consumer behavior, fostering a cu...