#038: Create a movement with THIS IS MARKETING by Seth Godin - Book Summary #20

Let's explore three interesting insights from THIS IS MARKETING by Seth Godin. This book is about how to create a movement. It explains how to build momentum with a new product, service, or idea. The reality is that there is a lot of noise in the marketplace, and marketing is about cutting through that noise and creating an impact. And this book explains how to do that more effectively. So, if you’re a founder, entrepreneur, marketer, or anyone else trying to build mo...