Diversifying Your Affiliate Base | Affiliate Program Management

In this episode, Rick sits down with affiliate industry veteran Chris Tradgett. With Q4 on the horizon, Rick and Chris discuss why brands should have a diverse affiliate base. Relying on one particular group of affiliates is asking for trouble. Chris is the CMO at Publisher Discovery and shares his knowledge on how to grow a sustainable affiliate program. Chris is offering listeners a 7-day free trial to see how their tool works and how it can help integrate with your current tactics/str...