Mike Ko (Kofuzi): Island of Misfit Toys - R4R 363

If you’re a runner who loves shoes, you’re probably familiar with Mike Ko, known to his over 150,000 followers as Kofuzi. He describes himself as a non-elite runner who reviews shoes, but he does much more than that. The Kofuzi Run Club, which he launched at the start of the pandemic, is a five-days-a-week live stream on YouTube and a community that has transcended the virtual world. For complete show notes and links, visit our website at runningforreal.com/episode363.   Thank you to Precision Fuel & Hydration, Allbirds, and Becoming a Sustainable Runner for sponsoring this episode.    Precision Fuel & Hydration helps athletes crush their fueling and hydration so they can perform at their best. Tina used their electrolytes and fuel when she finished first female and third overall at the Bryce Canyon 50 Miler. You can use their free Fuel & Hydration planner to understand how much carb, fluid, and sodium you need for your key runs.  If you have more questions, Precision offers free video consultations. Their Athlete Support crew will answer your race nutrition questions and act as a sounding board for your fueling strategy. No hard-sell, just an experienced and friendly human who knows the science and is full of practical advice on how to nail your race nutrition. You can book a call here. Once you know what you need to run your best, you can go here to get 15% off their range of multi-strength electrolytes and fuel.   Allbirds looks at everything through a sustainability lens; it’s at the core of who they are as a company and the products they create. Their performance running shoe, the Tree Flyer, is lightweight, super springy, and wildly comfortable, and they’re Tina’s go-to running shoes.  The Tree Dasher is not only a running shoe, it’s perfect for daily wear. You might also want to check out the Plant Pacers, made from plant leather. Use this link, and you’ll get a free pair of socks! Just add them to your order, and when you use this link, it will take off the price at the end.   Are you a runner? Do you care about the planet you run on? Would you like to use running to change the world for the better? Becoming a Sustainable Runner will show you how. Becoming a Sustainable Runner, by Tina Muir and Zoë Rom, is a practical guide for runners of all abilities and backgrounds who want to take meaningful action to protect our planet through their love of the sport. It’s available through most major booksellers. Go here to learn more!    Thanks for listening! If you haven’t already, be sure to subscribe wherever you’re listening to this podcast. And if you enjoy Running for Real, please leave us a review! Keep up with what’s going on at Running for Real by signing up for our weekly newsletter on our website. Follow Tina on Instagram, Facebook, and Twitter. You’ll find Running for Real on Instagram too! Want to be a member of the Running for Real community? Join #Running4Real Superstars on Facebook!  Subscribe to our YouTube channel for additional content, including our RED-S: Realize. Reflect. Recover series of 50+ videos. Thank you for your support - we appreciate each and every one of you!