RVE 92: Why You Should Focus on Pitching Product Benefits VS Features
The RV Entrepreneur - A podcast by RV LIFE - Thursdays
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In today’s episode, I interview Kevin Holesh, founder of the Moment app. In the past year, Kevin has doubled his revenue by focusing on the benefits, instead of the features, of his app. This his allowed him and his wife Mandy to pay off over $100,000 of student debt.