87K In One Month, Pt. 1 - SMS022

The Savvy Musician Show - A podcast by Leah McHenry

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87K in 1 months - Part 1 SMS022 Leah just completed a wildly successful crowdfunding campaign. The campaign exceeded it's $50K goal by $37K.  In this episode Leah breaks down how she raised 87K in a month, why this campaign was different than previous campaigns and how she organized the campaign to make it as effective as possible. IMPORTANT THINGS TO REMEMBER When choosing a platform, make sure they accept Paypal. Create scarcity by providing limited edition items. Make it all about the fan Make sure your platform supports Facebook Pixels   REVISIT THE HIGHLIGHTS 09:09 -  Why This Campaign Was Different11:24 -  The Purpose of Funding. 12:25 -  Giving Less Options22:23 -  Informing your Fanbase.32:20 -  Facebook Pixels