748: Simon Severino - How To Think Strategically To Grow Your Business

What do most entrepreneurs and small business owners crave above all else? Is it money, time, freedom, or all of the above? For most of us, it’s a combination of these things. We all know what we want, but getting it is easier said than done. Simon Severino has been an entrepreneur for over 19 years. He’s executed hundreds of go-to-market strategies around the globe. He scaled his consultancy so that he could retire from operations. He now helps other entrepreneurs do the same.    Simon is the founder of Strategy Sprints, an organization that offers coaching, several free tools, and results. They also certify additional Strategy Sprint coaches. Simon’s new book, Strategy Sprints: 12 Ways to Accelerate Growth for an Agile Business, is all about growing revenue and scaling without sacrificing the business owner’s personal life. Simon is an agile expert and uses 12 assignments or sprints to make business leaders more impactful.    We dive into his blueprint for developing a vision, finding where you make the most money, and increasing those all-important conversion rates. Simon shares what it means to be a CEO instead of an operator who is too busy on fulfillment to work on the big picture items that matter. We talk about not letting your ego get in the way, writing down the processes, and embodying your vision. Simon shares a short 90-day decision-making process that will give you fast results. We talk about growth levers that will make a massive difference in your business. Simon shares a lot of value in this episode.     And be sure to subscribe to The Self-Employed Life in Apple podcasts or follow us on Spotify or wherever you listen to podcasts so you don’t miss an episode.   Everything you need can all be found at jeffreyshaw.com    Simon Severino thank you so much for being here!   Remember, you might be in business FOR yourself but you are not in business BY yourself.  Be your best self. Be proud and keep changing the world. Guest Contact –   Strategy Sprints Daily Flow Download Strategy Sprints: 12 Ways to Accelerate Growth for an Agile Business Strategy Sprints YouTube Simon Severino LinkedIn Simon Severino Twitter Jack Mallers Twitter Contact Jeffrey – Website Coaching support My book, LINGO: Discover Your Ideal Customer’s Secret Language and Make Your Business Irresistible is now available! Watch my TEDx LincolnSquare video and please share!   Valuable complimentary resources to help you-   The Self-Employed Business Institute- You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out!   Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that’s keeping you from having a thriving Self-Employed Ecosystem. You’ll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap.   Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO!   Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.