#528 How to Grow Your Amazon Marketplace Sales with Kiri Masters

On today's episode of the Internet Marketing Podcast, Andy is joined by Kiri Masters, author & Founder & CEO at Bobsled Marketing and The Marketplace Institute - a platform to help ecommerce managers and practitioners to stay atop of Amazon best practices. Kiri is also the host of the podcast, Ecommerce Braintrust, and a contributor to Forbes retail. On the show today, Kiri discusses how to grow your Amazon Marketplace Sales. You'll learn:  - What an Amazon team should look like within your company  - Common mistakes that brands and agencies make when launching their Amazon Strategy - Some simple shortcuts to getting fast results  - Why Amazon-specific keyword research is important  - Why you should invest in PPC advertising on Amazon - All about her book, Amazon for CMOs Plus, Kiri provides her top tip/key takeaway for the audience when it comes to Amazon marketing.   

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